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The present franchised car dealership business model has profited buyers, manufacturers, and resident populations for nearly 100 years. It is sustained by both dealers and manufacturers as the finest and most effective way to buy, sell, service, and finance cars in the marketplace. The National Automobile Dealers Association's "Get the Facts" sets the record straight about how the franchise method benefits shoppers all over America.
Cars are relatively costly and multifaceted, and customers rely on car dealership employees to help when they are interested in buying a vehicle. Their goal is to sell cars that meet the demands of their customers. Their primary goal is to sell vehicles, but to be effective in the public, dealers also help their local communities in various ways.
Charities
Local and nationwide charities benefit greatly from dealer participation. This allows them to capitalize on meeting with new potential customers, but more importantly, it allows the dealer to contribute to the goodwill of the community. By donating money and time, the merchant becomes a vital part of the community, not just a vendor.
Community outreach opportunities are everywhere. Medical not-for-profit foundations offer yearly walks and runs to help support their causes, such as patient care and research. Many automotive vendors support these nationwide events.
Sponsoring a local little league team or other youth programs has been a favorite of local businesses for many years. By supporting a local team, the vendor shows that they are actively involved with the children as well.
Many auto merchants also help support the homeless shelters in their area. By supporting all of these issues, the dealer shows their commitment to the entire district.
Services and Training
Besides contributing to the community, your local auto dealer has one other function, and that is servicing your vehicles. Whether you need a minor repair or a major overhaul, they are equipped and ready to serve you. The majority of automotive technicians are ASE certified. ASE is short for the National Institute for Automotive Service Excellence. This institute is a not-for-profit association that has enhanced the value of motor vehicle overhaul and service by challenging and certifying automotive specialists. ASE exists to protect not only you the consumer, but also the shop owner and the technician. They certify technicians to give shop owners and automotive vendors a better gauge on the technician's level of training before possible hiring. This industry-wide certification guarantees that service technicians all have the same levels of training, no matter at what certification level they are certified on. ASE requires every technician to re-certify every five years.
So, no matter if you're buying, selling, or need repair, rest assured your local car dealership is prepared to help you. Contact them today for any help you may need.
For more information on what a car dealership can do go to http://demmerlincoln.net/Detroit/Dealer/New/Research/.
Article Source: https://EzineArticles.com/expert/Ace_Abbey/851844
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